From An Idea to Nike

From An Idea to Nike

How Marketing Made Nike A Global Success

Book - 2019
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"Today, Nike is the biggest athletic shoe company in the world, but a long time ago runner and businessman Phil Knight started out with just an idea. Find out more about Nike's history, how the business grew, and the role that marketing playing in this illustrated nonfiction book!" -- Back cover.
Publisher: Boston :, Houghton Mifflin Harcourt,, 2019
ISBN: 9781328453624
1328453626
9781328453631
1328453634
Characteristics: 115 pages : illustrations ; 20 cm

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